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Falcons Landing Celebrates CARF Reaccreditation

Posted on 
June 19, 2021

Falcons Landing was recently awarded its fifth consecutive 5-year accreditation by the Commission on Accreditation of Rehabilitation Facilities (CARF). CARF accreditation is a distinction held by only 8 percent of all Life Plan (or CCRC) communities. Since it opened more than 20 years ago, Falcons Landing has maintained continuous CARF accreditation.

Leah Daily, Falcons Landing Sales & Marketing Director note most clients visit different communities and do their homework before making a decision and adds, “those who are most knowledgeable recognize accreditation is a big deal. People like knowing that we are continually looking at our practices, policies and opportunities to improve. It also serves to validate what we are doing well and how we compare to similar organizations.”

Preparation for the rigorous CARF evaluation takes about a year. There are CARF standards and measures of quality that cover every aspect of community living and management in categories such as health care, safety, governance, strategic planning, financial planning, risk management, and technology. Surveyors spend three days onsite in addition to weeks reviewing data and reports.

What does CARF Accreditation signify?

CARF is an independent, nonprofit organization whose mission is to advance quality of services provided to create the best possible outcomes for residents. A community that earns the CARF seal of accreditation has been measured against more than 1700 individual standards of excellence. Surveyors evaluate practices across the organization and Falcons Landing specifically sought reaccreditation for both Continuing Care and Assisted Living.  Falcons Landing has maintained certification for more than 20 years which indicates we have met the ever-evolving CARF standards and quality measures. President/CEO Barbara Brannon believes CARF Accreditation is an important measure of excellence, and says:

“Falcons Landing is renowned for providing the very best in service and support to our residents and by participating in CARF, we ensure we are not resting on our laurels, but actively pursuing opportunities to make our community even better. Through CARF we can benchmark with the very best providers nationally and internationally. We stay laser-focused on continuous improvement and attaining the highest standards in senior living.”

CARF recommends that individuals considering a life plan community look for their seal of accreditation. While CARF accreditation is voluntary, it indicates that the organization is committed to meeting international standards of quality and to soliciting and using resident feedback for continuous improvement in service and satisfaction. Falcons Landing’s project leader for the CARF survey was Donna Cassani, Director of Community Life. While she admitted the vigorous internal review required was time-consuming, she says “ultimately it was well worth it. CARF Certification is an important distinction that reaffirmed our conformance to the very highest standards and that we are elite senior living providers”.

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